{"id":7444,"date":"2023-09-11T14:31:30","date_gmt":"2023-09-11T14:31:30","guid":{"rendered":"https:\/\/klak.is\/?p=7444"},"modified":"2023-09-11T14:31:31","modified_gmt":"2023-09-11T14:31:31","slug":"make-it-or-break-it-motun-market-leaders-were","status":"publish","type":"post","link":"https:\/\/klak.is\/en\/make-it-or-break-it-motun-markadshaefrar-voru\/","title":{"rendered":"Make it or Break it \u2013 shaping a marketable product"},"content":{"rendered":"\n<figure class=\"wp-block-image alignwide size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/klak.is\/wp-content\/uploads\/2023\/09\/Vidburdur-RESONATE-Make-it-or-Break-it-\u2014-Insights-for-Achieving-Product-Market-Fit-1-1024x576.png\" alt=\"\" class=\"wp-image-7445\" srcset=\"https:\/\/klak.is\/wp-content\/uploads\/2023\/09\/Vidburdur-RESONATE-Make-it-or-Break-it-\u2014-Insights-for-Achieving-Product-Market-Fit-1-1024x576.png 1024w, https:\/\/klak.is\/wp-content\/uploads\/2023\/09\/Vidburdur-RESONATE-Make-it-or-Break-it-\u2014-Insights-for-Achieving-Product-Market-Fit-1-300x169.png 300w, https:\/\/klak.is\/wp-content\/uploads\/2023\/09\/Vidburdur-RESONATE-Make-it-or-Break-it-\u2014-Insights-for-Achieving-Product-Market-Fit-1-768x432.png 768w, https:\/\/klak.is\/wp-content\/uploads\/2023\/09\/Vidburdur-RESONATE-Make-it-or-Break-it-\u2014-Insights-for-Achieving-Product-Market-Fit-1-1536x864.png 1536w, https:\/\/klak.is\/wp-content\/uploads\/2023\/09\/Vidburdur-RESONATE-Make-it-or-Break-it-\u2014-Insights-for-Achieving-Product-Market-Fit-1-18x10.png 18w, https:\/\/klak.is\/wp-content\/uploads\/2023\/09\/Vidburdur-RESONATE-Make-it-or-Break-it-\u2014-Insights-for-Achieving-Product-Market-Fit-1.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Resonate \u00ed samvinnu vi\u00f0 KLAK &#8211; Icelandic Startups og V\u00edsindagar\u00f0a HI bj\u00f3\u00f0a til \u00e1hugaver\u00f0s fyrirlestrar um \u00fer\u00f3un hugmynda fr\u00e1 grunni frumger\u00f0ar til marka\u00f0sh\u00e6frar v\u00f6rur e\u00f0a &#8211; Navigating the Path to Product-Market Fit, hugtak sem oft er nota\u00f0 \u00ed sprotaumhverfinu.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">\u00dea\u00f0 gr\u00ed\u00f0arlegur mikilv\u00e6gur \u00e1fangi fyrir fyrirt\u00e6ki sem \u00fer\u00f3a rafr\u00e6nar lausnir a\u00f0 finna marka\u00f0sh\u00e6fandi v\u00f6ru. Ef lausnin samr\u00e6mist \u00fe\u00f6rfum markh\u00f3psins mun \u00fea\u00f0 lei\u00f0a til v\u00ed\u00f0t\u00e6krar innlei\u00f0ingar \u00e1 v\u00f6runni og \u00ed kj\u00f6lfari\u00f0 sj\u00e1lfb\u00e6rs vaxtar. <\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">\u00cd erindinu mun Resonate deila d\u00fdrm\u00e6tri inns\u00fdn sem fyrirt\u00e6ki\u00f0 hefur \u00f6\u00f0last \u00ed gegnum \u00e1rin me\u00f0 vinnu sinni vi\u00f0 stafr\u00e6nar v\u00f6rur (SaaS lausnir, sm\u00e1forrit og lausnir fyrir rafr\u00e6n vi\u00f0skipti) og veitir r\u00e1\u00f0gj\u00f6f fyrir stofnendur og eigendur var\u00f0andi hvernig h\u00e6gt er a\u00f0 n\u00e1 marka\u00f0sh\u00e6fandi v\u00f6ru.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Komdu og vertu me\u00f0 okkur! Ekki missa af \u00feessum \u00e1hugaver\u00f0a fyrirlestri!<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Sta\u00f0setning: M\u00fdrin, Gr\u00f3ska, 1. h\u00e6\u00f0<br>Fundarr\u00fdmi: Fenjam\u00fdri<br>Dagsetning: 19. september<br>T\u00edmi: 15:30 &#8211; 17:00<\/strong><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Vi\u00f0 viljum gjarnan sj\u00e1 sem flesta \u00ed Fenjam\u00fdri &#8211; komdu og vertu me\u00f0 okkur!<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Vi\u00f0bur\u00f0urinn er \u00ed bo\u00f0i Resonate \u00ed samstarf vi\u00f0 KLAK &#8211; Icelandic Startups og V\u00edsindagar\u00f0a H\u00cd.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Resonata teymi\u00f0 samanstendur af fagf\u00f3lki, h\u00f6nnu\u00f0um og marka\u00f0sf\u00f3lki me\u00f0 yfir 50 al\u00fej\u00f3\u00f0leg verkefni a\u00f0 baki.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Smelltu h\u00e9r til a\u00f0 lesa meira um Resonate:\u00a0<a href=\"https:\/\/l.facebook.com\/l.php?u=https%3A%2F%2Fwww.resonate.digital%2F%3Ffbclid%3DIwAR1-7wfFq5q70I955Mu1U4PDT_LrowRD8DBBVkkQ6YzSyNxSrL60YOP91Nw&amp;h=AT0ck7uAUoUS0k1WPoFRIGPS91v0mx9lW8HEicgYeClSHEzRPmhGup9vZW_PAZ59JflTWcbRf7BNbryDIlGIvgDaOUPz9xanvz69toA4tkddYNWfq2NMlKQkmzdPatjeRw&amp;__tn__=q&amp;c[0]=AT3Z9WD9y2Am0v5YhvrllPtCZ_a6_gnf_BAnjsSgWN2sFujFhKZEmTnW9hbiKMdpQq3u8m-pzN3GFrKB-r6hwC9GaVuuVqS2z7gx2GZJlkrUYG3tcqhwTI1uQ2vd66kzLXjiCmwAlGpvt0BmK1ERwXISdkny\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.resonate.digital<\/a><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\/\/\/<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Resonate, in collaboration with KLAK &#8211; Icelandic Startups and V\u00edsindagar\u00f0ar H\u00cd cordially invites everyone to a lecture about navigating the Path to Product-Market Fit.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Achieving product-market fit is a crucial milestone for any digital product company on the path to success. It represents the point where the solution aligns perfectly with the needs of the target customers, leading to widespread adoption and sustainable growth.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Here in this talk, Resonate will share with you some valuable insights they have gained over the years of working on various digital products (SaaS, apps, eCommerce), helping their<br>founders and owners navigate the path to product-market fit.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Join us for a talk! You don\u00b4t want to miss out on this one!<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Location: M\u00fdrin, Gr\u00f3ska, 1. Floor<br>Lecture theatre : Fenjam\u00fdri<br>Date: 19. September<br>Time: 15:30 &#8211; 17:00<\/strong><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Join us in M\u00fdrin in Gr\u00f3ska for this interesting talk!<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">The event is hosted by Resonate in cooperation with KLAK &#8211; Icelandic Startups and V\u00edsindagar\u00f0ar H\u00cd.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Resonate is a digital product research &amp; design company. They&#8217;re a team of senior product people who pragmatically validate ideas against user needs, and design solutions users will actually use.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Read more about Resonate:&nbsp;<a href=\"https:\/\/www.resonate.digital\/?fbclid=IwAR2SD3GzIxD5JCPbxVkv9G4P6SmQfE7wl5pEWEeB8oSn19C2mYCNu59Br3I\" rel=\"noreferrer noopener\" target=\"_blank\">https:\/\/www.resonate.digital<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Resonate \u00ed samvinnu vi\u00f0 KLAK &#8211; Icelandic Startups og V\u00edsindagar\u00f0a HI bj\u00f3\u00f0a til \u00e1hugaver\u00f0s fyrirlestrar um \u00fer\u00f3un hugmynda fr\u00e1 grunni frumger\u00f0ar til marka\u00f0sh\u00e6frar v\u00f6rur e\u00f0a &#8211; Navigating the Path to Product-Market Fit, hugtak sem oft er nota\u00f0 \u00ed sprotaumhverfinu. \u00dea\u00f0 gr\u00ed\u00f0arlegur mikilv\u00e6gur \u00e1fangi fyrir fyrirt\u00e6ki sem \u00fer\u00f3a rafr\u00e6nar lausnir a\u00f0 finna marka\u00f0sh\u00e6fandi v\u00f6ru. Ef lausnin [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":7446,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wds_primary_category":0,"wds_primary_project":0,"footnotes":""},"categories":[213,880],"tags":[885,887,886,49,160,888,303,881,883,884,110,882],"project":[],"birta":[],"class_list":["post-7444","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-klak","category-vidburdur","tag-apps","tag-digital-products","tag-ecommerce","tag-groska","tag-klak-icelandic-startups-2","tag-myrin","tag-nyskopun","tag-resonate","tag-saas-lausnir","tag-smaforrit","tag-sprotafyrirtaeki","tag-visindiagardar-hi"],"acf":{"tengd_verkefni":null},"_links":{"self":[{"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/posts\/7444","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/comments?post=7444"}],"version-history":[{"count":0,"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/posts\/7444\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/media\/7446"}],"wp:attachment":[{"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/media?parent=7444"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/categories?post=7444"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/tags?post=7444"},{"taxonomy":"project","embeddable":true,"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/project?post=7444"},{"taxonomy":"birta","embeddable":true,"href":"https:\/\/klak.is\/en\/wp-json\/wp\/v2\/birta?post=7444"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}