KLAK – Icelandic Startups in collaboration with the University of Akureyri and the Student Union of the University of Akureyri blew the big trumpets in Menningarhúsin Hofi on Friday when Gullegg's scientific trip to the North was launched. Magnús Daði Eyjólfsson, Gullegg's project manager, together with Jenna Björk Guðmundsdóttir, project manager at KLAK, opened the science trip, which is being held for the second time in Akureyri. Gulleggið is Iceland's largest entrepreneurial competition, and events are held in collaboration with the universities in the run-up to the competition, where the goal is to introduce the competition to university students.
Magnús Daði Eyjólfsson went over the main key points regarding participation in Iceland's largest entrepreneurship competition to a good response from the audience, and subsequently the representatives of the University of Akureyri took to the stage, Silja Jóhannesar Ástudóttir, communication director of the University of Akureyri and Æsa Katrín Sigmundsdóttir, chair of the Innovation and Entrepreneurship Committee at SHA . Silja, who is no stranger to the innovation environment but previously worked at the Association of Municipalities and Business Development in the North East, spoke for the success of all entrepreneurs from the west, north and east and encouraged everyone in the hall to work towards the goal of getting Gulleggið 2024 north.
Music star Húgó, newcomer of the year 2022 at the Listeners' Awards, was well received, but he thoroughly shook up the crowd gathered in Hámrum in Hofi, where he showed up with his famous purple wildcat helmet, which has attracted a lot of attention.
Among the sponsors who had promotional stands in Hofi were the University of Akureyri, Landsbankinn, KPMG, Hugverkastofa, Bifröst and Héðinn hf. while Coca Cola Europacific Partners in Iceland, which is also a sponsor, offered drinks.