There was a lot of excitement in Gróska yesterday when the annual barbecue party at the business accelerator Startup SuperNova, BBQ & Pitch, started. Entrepreneurs, start-ups and investors flocked to the idea house of innovation to grab a grilled burger before the participants from Startup SuperNova stepped one after the other onto a forklift that lifted them into the air to give an elevator pitch.
The grills were heated up when the grill masters arrived in Gróska, but the hamburgers ran out just before the starters gave their introductions, as there was a well-trained team on the grill who knew their roles. Entrepreneurs got to feast on flavor bombs from Birni Skúlasyn, "Forsetagæja", KLAK and Startup SuperNova alumni and founder just björn, Áslaugu Örna Sigurbjörnsdóttir, Minister of Universities, Industry and Innovation, Margréti Tryggvadóttir, CEO of Nova, Helga Valfells, co-owner of the investment fund Crowberry Capital, and Sigurður Ólafsson, the manager of Gróðurhús, Gróska's start-up center.
The startups participating in Startup SuperNova and giving pitches were FairGame, GrowthApp, JarðarGreining, Massif.Network, Medvit Health, Neurotic, TAPP, Thorexa, The Gyna-app, VibEvent.
"The event went beyond expectations, because nothing else is possible with this elite team on the grill. We regularly hold elevator pitch events in our projects at KLAK, so this year we thought it would be ideal to push the entrepreneurs even more out of their comfort zone and make the pitch in a scissor lift, which turned out to be really fun. This is the fifth time we run Startup SuperNova and it's amazing to see how the quality in the startup environment grows every year", says Frey Friðfinnsson, project manager of Startup SuperNova at KLAK - Icelandic Startups.
"It is extremely gratifying to see how fertile the soil is and how bright the future is in the innovation scene, and it can be said that this year's teams are extremely strong and their projects are undoubtedly among those that we will see more of in the coming years. Startup SuperNova is growing year by year, and it's nice to see the number of people who came to the event, which shows us that there is a lot of interest and support." says Sigurbjörn Ari Sigurbjörnsson, Nova's marketing manager.
You can read more about the business accelerator Startup SuperNova here.
Startup SuperNova is managed by KLAK - Icelandic Startups in collaboration with Nova and Huawei with support from Gróska ideakahús.
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