Masterclass Startup SuperNova takes place June 23-25 in Lush and is open to all start-ups. Masterclass' goal is to prepare start-ups to make an 18-month action plan that they can then submit, and the top 10 start-ups will continue for a 5-week accelerator starting after a shopping spree weekend.
Is the Masterclass for you?
If you want to go further with your business and get advice and support from experienced people, then yes. If you want to get to know a group of entrepreneurs and share your experience, you should be with us in Lush and you have until midnight on June 22nd to register here.
The masterclass takes place in The Lush Festival Hall and the program is packed with experienced entrepreneurs, managers and business professionals all giving their work to promote greater growth in Icelandic entrepreneurship.
Thursday, June 23:
09:00 – 10:00
Opening masterclass Startup SuperNova
Magnus Scheving – What problem are you solving? Are you really solving it?
10:00 – 11:00
Customer segmentation
Sara Digné – Scaling school
Pause
11:15 – 13:00
Jobs to be done – Value proposition
Magnús Ingi Óskarsson – Founder of Calidris
Food
13:30 – 14:00
How do we maximize the probability of set goals?
Thora Hrund Guðbrandsdóttir – WILL
Pause
14:15 – 15:15
Offensive in foreign markets
Erna Erlendsdóttir – Ísey skyr
15:15 – 16:15
Financing
Margaret Ormslev – Wells Ventures
Friday, June 24th:
09:30 – 11:00
Communication strategy
Magnús Árnason – Director of Digital Development – Road Trip Nova – Workshop
Pause
11:15 – 12:15
Startup Model
Guðjón Már Guðjónsson Founder and CEO of OZ
Food
13:00 – 14:30
Workshop – What is your brand?
Kristján Schram – Instrúment – creative strategist.
Pause
14:45 – 15:15
(Entrepreneur and former participant of Startup SuperNova)
David Rafn Kristjánsson – Swapp Agency.
15:15 – 16:15
Financing of start-ups
Helga Árnadóttir – Tulipop
Saturday, June 25th:
10:00 – 11:00
"What is this agile anyway?"
Pétur Jóhannes Óskarsson – Controlant
11:15 – 12:15
Pause
11:15 – 12:15
Strategic
Ari Kristinn Jónsson – Awarego
Food
13:00 – 14:00
Product development and scaling
Hjálmar Gíslason – Grid
Pause
14:15 – 15:15
Data-driven marketing – data driven marketing
Mariam Laperashvili – Channel 2 and Vodafone
15:15 – 16:15
Technology Development Fund – Grants
Sigríður Heimsdóttir
16:15 – 18:00
Happy Hour in Lush
DJ Raggi Holm